Showing all articles by author: Melanie Baker
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M-Theory: The haunting effect of our online detritus
25 July 2019 | By Melanie Baker in: M-Theory, Opinion
Humans are in a constant state of exchanging stuff in their environments, literally and metaphorically. For better or worse, we always leave a mark, and we are always changed. This is especially true digitally,… Read more
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M-Theory: Plenty of pics, yet nothing really happening
11 July 2019 | By Melanie Baker in: M-Theory, Opinion
With travel becoming more accessible, it has become less about the experience of exploring the world, but rather flaunting for validation on the internet. Read more
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M-Theory: The terms and conditions of great customer service
27 June 2019 | By Melanie Baker in: M-Theory, Opinion
More and more, we live, work, play and shop online. As a result, more companies need to understand the nuances of selling online, and building relationships with customers they can’t see. Companies need… Read more
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M-Theory: Followers do not equal customers
13 June 2019 | By Melanie Baker in: M-Theory, Opinion, Uncategorized
Influencers have been around for a long time. This role has evolved and adapted over time, and many now create their own retail empire. Influencers have many followers, but that does not directly equal… Read more
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M-Theory: Disaster, Notre Dame and the Long Now
30 May 2019 | By Melanie Baker in: M-Theory, Opinion
It can be difficult to think about tech 800 years from now, let alone 100 years. There will be projects passed on from builder to builder. During that timeline, disasters are bound to happen and organizations… Read more
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M-Theory: The case for online harm reduction
16 May 2019 | By Melanie Baker in: M-Theory, Opinion
Some argue that we should be responsible for keeping ourselves safe online. There is a baseline level of behaviour we should all make habitual, but humans aren’t computers. We can be messy, illogical,… Read more
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M-Theory: Abandon privacy, all ye who enter here
02 May 2019 | By Melanie Baker in: M-Theory, Opinion
We are moving toward a world where, if average folks want privacy, we’ll be paying for it. We – or rather the data about who we are, what we like, and what we do online – has become very, very lucrative.… Read more
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M-Theory: Digital palaces aren't really for the people
18 April 2019 | By Melanie Baker in: M-Theory, Opinion
In the “real” world, when disaster strikes and hard infrastructure fails, soft social infrastructure can keep us safe. Neighbours help neighbours; churches, community centres, and libraries become shelters… Read more
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M-Theory: When tech takes us back to the future
21 March 2019 | By Melanie Baker in: M-Theory, Opinion
Technology does not have to be limited to improving the future, and can also help identify, clarify, and even solve mysteries of the past. Read more
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M-Theory: Emojis and the evolution of visual language
07 March 2019 | By Melanie Baker in: M-Theory, Opinion
The use of emojis is spreading in digital communication. Different friend groups, families, and even workplaces have their own dialects. Melanie Baker discusses emojis, and their uses in communication,… Read more